By KATO P. LADAN, Kaduna
While commending the Kaduna State Governor, Malam Nasir el-Rufai for creating a budget line for family planning and increasing the allocation over the years, a group, FHANI has further made a case of more allocation for 2020 for child birth spacing.
Communication/Media Officer of Pathfinder International, Somto Atuanya expressed this, while making a presentation at the Media Parley PMA2020 & FHANI held in Kaduna on Friday May 10, 2019.
Atuanya said that N165m was budget 2019, but wants an increase to N200m in 2020.
She told the media practitioners and others present that Pathfinder is also seeking commitments from 15 journalists that will do advocacy for moire success in family planning.
She explained that at Pathfinder, advocacy is used as a strategy to specifically influence policy makers in order to make policy changes that will positively impact on the society.
The Media Officer explained that Advanced Family Planning (AFP) focuses on three things which funding and visibility.
Speaking further, she said that the role of the media includes educating, informing and entertaining, set positive agenda and contribute to development and growth, which family planning falls into.
She said the media can increase public and leadership knowledge about family planning.
“This media parley seeks to strengthen media coverage on family planning (feature stories, radio/TV programmes, social media).
“Profile evidence related policy and programs and refute misinformation.
“Highlight progress against family planning commitments and support accountability,” she said.
She said that the media can contribute to overcoming lack of policy formation and implementation barriers and Instigate/sustain policy, political action that will impact positively on the child birth spacing campaign.
She urged partnership with groups helpful like Ministry of health, PHCDA, AWG, FBOs for successful advocacy.
According to her, the outcomes expected after the engagement includes increased media coverage.
“Journalists actively reaching out and publishing stories, increased social media interest (blogs, tweets) on FP, policy, stronger relations between media and FP partners and growing commitment among media executives to sustain media advocacy,” she itemised.